16-17 March 2011
NEC Birmingham
Welcome to the Best of Britain & Ireland Travel Trade Forum

Best for Business

Welcome to the Best of Britain & Ireland Travel Trade Forum (BoBI) - the official travel trade event of the year. This essential industry showcase offers unrivalled business opportunities for exhibitors, trade visitors and VIP Hosted Buyers from overseas and the domestic market.

BoBI sells the best of Britain and Ireland to British and international markets in a strictly trade-only business environment. In the two days of BoBI you can achieve the best for your business as a trade visitor or an exhibitor.

The previous two BoBI events delivered the highest number of exhibitors, visitors and official media and industry association partners for over five years, giving exhibitors and visitors easy access to the widest possible variety of customers and suppliers under one roof.

BoBI is organised by BoB Events in partnership with VisitBritain and in consultation with the BoBI Steering Group. This major tourism trade event has comprehensive industry backing and the support of all the national and regional tourist boards. BoBI is proud to be the centrepiece of British Tourism Week.

Tourism at the Top

Best of Britain & Ireland gives us a chance to showcase the very best of what's on offer...

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John Penrose MP Minister for Tourism & Heritage

Tourism at the Top

Best of Britain & Ireland event will be ideal forum to showcase and differentiate the best
of Scottish tourism
to key industry
contacts...

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Jim Mather MSP Minister for Enterprise,
Energy and Tourism

Tourism at the Top

VisitBritain is pleased to support the third annual Best of Britain & Ireland Travel Trade Forum in 2011...

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Laurence Bresh Britain Marketing Director
VisitBritain

Tourism at the Top

The Best of Britain & Ireland Travel Trade Forum is an ideal opportunity for tourism businesses in Wales to engage with overseas travel
trade operators...

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Alun Ffred Jones AM Minister for Heritage
Welsh Assembly Government